Is it still early enough in January to be dishing about New Year’s Resolutions? Here’s an idea that’s pretty unique.

Not to mention generous: giving away 100 bucks a day. Every day. For a year.

You don’t need to do the math: $36,500. Pay it forward!

Full disclosure: The auteur/donor of this year long project is my boss’s wife. But spreading the word about this is more about spreading the wealth than sucking up.

As Betty Londergan (photo at right) likes to say, “I’m putting my money where my mouth is.”

The money was left to her by her dad. Her mouth speaks for itself:

“As of yesterday,” she told friends on January 2, “I started a 365-day blog with the intention of giving away $100 a day to a person, cause or organization that I believe is making the world a better place. It’s actually quite thrilling to give away money (who knew???)… and I hope you’ll help me! First: you can find my blog at:”

Londergan came to Atlanta with her husband, Larry Schall, when he became the 16th president of Oglethorpe University in 2005.

A clever marketing guru and author – she’s written two books: I’m Too Sexy for my Volvo and The Agony and the Agony – Betty did what any good Southerner would do in a new town: She found a church and immersed herself in it. “Every Sunday – all year long,” she wrote, “I’m going to be giving $100 to Our Lady of Lourdes, my amazing, adorable church in the heart of the Martin Luther King Jr. Landmark district in Atlanta… I love OLOL so much, it’s ridiculous. It’s small, it’s mighty, it has awesome music (thanks to our Minister of Music and chair of Spelman College’s Department of Music, Dr. Kevin Johnson), and it’s got Father John Adamski – our tall, rail-thin, challenging, intellectual, lovely priest.”

Already, Londergan has given $100 to Sole for Souls, her favorite Starbucks barista, Trees Atlanta and Give Light. Find out more about them and her upcoming beneficiaries on the blog. And, here’s a cool part of her plan: “If you know somebody or some entity that you believe in,” she wrote invitingly, “use my ‘Vicarious Giving’ option: write me a short page about the cause, and if I like it, I’ll use your blog for the day and send the $100 to your cause. How easy is that?”

She’s serious about that. After I gave Larry and Betty a small bottle of honey to go with a donation in their name to – devoted to research to save bees – she invited me to write about the group to go with her $100 check to them.

Not only generous, I say, but creative, engaging and noteworthy. Check it out.

Susan Soper

Susan Soper

Susan Soper is a longtime journalist: as a writer for Newsday where she was part of a team that won a Pulitzer Prize for The Heroin Trail, writer at CNN, Features Editor at the Atlanta Journal-Constitution and Executive Editor at Atlanta INtown. Recently, she created and published a workbook, ObitKit ( She is currently working on a number of writing and editing projects, including obituaries and life stories. She lives in Atlanta with her husband, Bo Holland. Her interests include hiking, reading, the arts, people (dead and alive) and, in a better economy, travel. Staying close to home these days, she takes and documents “Urban Hikes” and is interested in sharing sites of interest with readers of Like the Dew.